Apple Shops

The Apple shop-in-shop concept, called Apple Shops [not to be confused with Apple Stores - Apple's own retail outlets], is growing strongly around much of Europe. Right now, the number seems to be about 75. Going by Apple's various country web sites, there are four Apple Shops in Austria, three in MSH group stores, and one in a Cosmos store; there are two Apple Shops in Denmark; there are eighteen Apple Shops in France, all in FNAC stores; there are twelve Apple Shops in Germany, all in MSH group stores; there are eight Apple Shops in Italy; there are four Apple Shops in The Netherlands; there are nine Apple shops in Spain, six in El Corte Inglés stores, and three in FNAC stores; there are two Apple Shops in Sweden; and there are sixteen Apple Shops in the UK, all in PC World stores.